Create unique campaigns with ChatGPT

Search and store tool for Chat GPT Prompt

Create unique and engaging campaigns with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content.

Determining Email Share Rate

How do I determine the share rate of my emails?

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What is a Good Bounce Rate for Email Marketing?

What is a good bounce rate for email marketing?

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What Metrics Should I Track to Optimize the Relevance of My Email Campaigns?

What metrics should I track to optimize the relevance of my email campaigns?

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Identifying Areas for Improvement in Email Campaigns Using Metrics

How can I use metrics to identify areas for improvement in my email campaigns?

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Using Personalization to Improve Email Campaign Relevance

How can I use personalization to improve the relevance of my email campaigns?

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Using Personalization to Improve Email Marketing Success

What are the most effective ways to use personalization to improve the overall success of my email marketing campaigns?

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What are the most effective ways to use personalization to improve the performance of my email campaigns?

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How to Use Data and Segmentation to Create More Personalized Email Campaigns

How can I use data and segmentation to create more personalized email campaigns?

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How to Increase Email Open Rates Using Email Marketing Campaigns

How can I use email marketing campaigns to increase open rates?

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Best Practices for Crafting Compelling Preheader Text to Increase Open Rates

What are the best practices for crafting compelling preheader text to increase open rates?

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Using Social Media to Drive More Opens for Email Campaigns

How can I use social media to drive more opens for my email campaigns?

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How to Use Mobile Optimization to Improve Email Conversion Rate

How can I use mobile optimization to improve the conversion rate of my email campaigns?

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How can I use mobile optimization to increase the click-through rate of my email campaigns?

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Creating an Opinion about Automation for Optimizing Email Campaigns for Mobile Devices

What are the most effective ways to use automation to optimize my email campaigns for mobile devices?

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Optimizing Email Campaigns for Mobile Devices with Mobile-Specific Marketing Automation Tools

How can I use mobile-specific marketing automation tools to optimize my email campaigns for mobile devices?

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Best Practices for Email Deliverability in International Email Campaigns

How can I use email deliverability best practices for international email campaigns?

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Using Email Deliverability Data to Track and Measure Email Campaign Success

How can I use email deliverability data to track and measure the success of my email campaigns?

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How Can I Use IP Warming to Improve Email Deliverability?

How can I use IP warming to improve email deliverability?

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How Can I Use Email Testing Tools to Improve Deliverability?

How can I use email testing tools to improve deliverability?

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Understanding Email Marketing Regulations for Different Types of Campaigns

How can I ensure compliance with email marketing regulations for different types of email campaigns, such as transactional, relationship, and promotional emails?

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What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k

Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.

Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.

Become a prompt researcher instead of engineer

If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.