Create unique marketing with ChatGPT

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Create unique and engaging marketing with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content. With ChatGPT, you can design marketing materials that are tailored to your target audience, and create content that gets your message across effectively. Whether you need copy for your website, social media, or email campaigns, ChatGPT can help you create content that resonates with your audience and helps you achieve your marketing goals. So why wait? Sign up for ChatGPT today and start creating compelling marketing content that drives results.

6 Advanced ChatGPT Prompts: Creating email drip campaigns

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6 Expert ChatGPT Prompts: Writing lead conversion scripts

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6 Proven ChatGPT Prompts: Creating retargeting campaigns

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6 Proven ChatGPT Prompts: Creating rent increase notices

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6 Strategic ChatGPT Prompts: Craft customer testimonial

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6 Proven ChatGPT Prompts: Develop website funnel optimization

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6 Proven ChatGPT Prompts: Develop content marketing plan

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6 Proven ChatGPT Prompts: Develop brand voice

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6 Proven ChatGPT Prompts: Develop brand tone

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5 Innovative ChatGPT Prompts: Add favicon to website

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5 Innovative ChatGPT Prompts: Writing an Upsell Page

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7 Innovative ChatGPT Prompts: Generating targeted email segmentations

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6 Expert ChatGPT Prompts: Crafting social media messaging frameworks

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6 Expert ChatGPT Prompts: Developing social media growth hacking strategies

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6 Strategic ChatGPT Prompts: Writing sales policy frameworks

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6 Advanced ChatGPT Prompts: Developing cross-sell and upsell campaigns

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6 Advanced ChatGPT Prompts: Crafting multi-step win-back campaigns

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6 Strategic ChatGPT Prompts: Crafting email subject line A/B tests

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11 Strategic ChatGPT Prompts: Your Free Sales Advisor

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6 Strategic ChatGPT Prompts: Developing lead nurturing ABM campaigns

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What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k

Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.

Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.

Become a prompt researcher instead of engineer

If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.