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Generating an Opinion on a Cold DM Idea
I need a cold DM idea that will leverage the authority and expertise of my [brand/company] to educate my [ideal customer persona] on the benefits of my [product/service] and persuade them to make a purchase.
Generating an Opinion about a Cold DM Idea for a Brand/Company to Drive Traffic and Sales to a Product/Service
I'm looking for a cold DM idea that will use the influence and reach of my [brand/company] to drive traffic and sales to my [product/service] for my [ideal customer persona].
Creating an Opinion about a Cold DM Idea to Leverage Authenticity and Relatability for an Ideal Customer Persona
I need a cold DM idea that will leverage the authenticity and relatability of my [brand/company] to engage my [ideal customer persona] and persuade them to take [desired action] on my [product/service].
Generating an Opinion About an Instagram Story Idea to Engage Customers and Persuade Action
I'm looking for an Instagram story idea that will leverage the authenticity and relatability of my [brand/company] to engage my [ideal customer persona] and persuade them to take [desired action].
Establish Trust and Credibility with Your Ideal Customer Persona through Professionalism with ChatGPT
I need an Instagram story idea that will establish trust and credibility with my [ideal customer persona] by showcasing the expertise and professionalism of my [company/brand].
Creating an Authentic Facebook Ad Copy for a Brand/Company
I need a Facebook ad copy that will leverage the authenticity and relatability of my [brand/company] to engage my [ideal customer persona] and persuade them to take [desired action] on my [product/service].
Using customer testimonials to increase trust and credibility for our brand
How can we use customer testimonials to increase trust and credibility for our brand?
Using Influencer Marketing to Increase Trust and Credibility for Your Brand
How can we use influencer marketing to increase trust and credibility for our brand?
Using Social Media to Increase Brand Awareness
How can we use social media to increase brand awareness?
Creating Engaging Content with TikTok's Branded Effects Feature
How do I use TikTok's "Branded Effects" feature to create unique and engaging content?
How to use Copywriting to Build Brand Awareness
What are some ways to use copywriting to build brand awareness?
How to Create Brand Guidelines for Your Website's Tone and Voice
Extract the brand tone and voice from [your website] and create a brand guidelines document to ensure future content follows those guidelines.
Improving Brand Storytelling Strategy | Narrative Marketing Analysis and Recommendations
Please analyze my brand storytelling and narrative marketing metrics and provide recommendations for how I can improve my strategy.
Using Storytelling Formats for Memorable Brand Experience
How can I use different storytelling formats such as blog posts, videos, podcasts, or interactive content to convey my brand's story and create a memorable brand experience?
Crafting a Compelling Brand Narrative that Resonates with Your Target Audience Through Alignment and Positioning
What is the best way to identify and craft a brand narrative that aligns with my brand's mission, values, and positioning, and resonates with my target audience's needs and aspirations?
Ways to Effectively Use UGC for Community Engagement and Brand Loyalty
What are some effective ways to use UGC to foster community and user engagement, and create a sense of brand loyalty and advocacy?
The Best Ways to Encourage Customers to Share UGC while Aligning with Brand Values
What is the best way to incentivize and encourage customers to create and share UGC, and ensure that it aligns with my brand's values and messaging?
Creating an Effective UGC Strategy with User-generated Content
Can you create a UGC strategy that leverages user-generated content such as reviews, photos, and social media posts to promote my brand and increase social proof?
Designing and Building Chatbots to Reflect Brand's Voice and Language
What is the best way to design and build chatbots that reflect my brand's tone and voice, and can understand and respond to users' natural language inputs?
Effective Tips for Planning High-Quality Videos to Support Your Marketing Goals
What is the best way to plan and produce high-quality videos that align with my brand's identity and messaging, and support my marketing goals?
What is “prompt engineering”?
A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”


Become a prompt researcher instead of engineer
- If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
- For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?
Become a prompt researcher instead of engineer
- The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
- Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.