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Measuring the Impact of Email Loyalty Programs
How can I measure the impact of my email loyalty programs?
Measuring the Success of Email Upselling Efforts
How do I measure the success of my email upselling efforts?
How to Track the Success of Email Automations
How can I track the success of my email automations?
Reducing Spam Complaint Rate of Emails
How can I reduce the spam complaint rate of my emails?
What is a Good Unsubscribe Rate for Email Marketing?
What is a good unsubscribe rate for email marketing?
Measuring the Forward Rate of Emails
How do I measure the forward rate of my emails?
What is a Good Engagement Rate for Email Marketing?
What is a good engagement rate for email marketing?
Reducing Email Bounce Rate
How can I reduce the bounce rate of my emails?
How to Track Email Bounce Rate
How do I track the bounce rate of my emails?
What is a Good Deliverability Rate for Email Marketing?
What is a good deliverability rate for email marketing?
Measuring Email Deliverability Rate
How do I measure the deliverability rate of my emails?
Tracking Revenue Generated from Email Campaigns
Is it possible to track the revenue generated from email campaigns?
Measuring the ROI of Email Marketing
How can I measure the ROI of my email marketing efforts?
Determining Conversion Rate of Email Campaigns
How do I determine the conversion rate of my email campaigns?
What is a Good Open Rate for Email Marketing?
What is a good open rate for email marketing?
What Metrics Should I Focus On to Determine the Effectiveness of My Email Call-to-Action Buttons?
What metrics should I focus on to determine the effectiveness of my email call-to-action buttons?
Measuring the Success of Email Lead Generation Campaigns with Metrics
How can I use metrics to measure the success of my email lead generation campaigns?
What Metrics Should I Track to Optimize the Performance of My Email Opt-in Incentives?
What metrics should I track to optimize the performance of my email opt-in incentives?
Measuring the Impact of Email Sender Name on Open Rates Using Metrics
How can I use metrics to measure the impact of email sender name on open rates?
Measuring the Impact of Email Subject Line Length on Open Rates Using Metrics
How can I use metrics to measure the impact of email subject line length on open rates?
What is “prompt engineering”?
A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.
In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”
Become a prompt researcher instead of engineer
- If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
- For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?
Become a prompt researcher instead of engineer
- The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
- Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.