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Create unique and engaging marketing with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content. With ChatGPT, you can design marketing materials that are tailored to your target audience, and create content that gets your message across effectively. Whether you need copy for your website, social media, or email campaigns, ChatGPT can help you create content that resonates with your audience and helps you achieve your marketing goals. So why wait? Sign up for ChatGPT today and start creating compelling marketing content that drives results.

5 Ideas for Implementing Push Notifications in Your Mobile App for Better User Engagement
 5 Ideas for Implementing Push Notifications in Your Mobile App for Better User Engagement
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Provide 5 ideas for implementing push notifications in our agency's mobile app to boost user engagement and retention. Context: Target audience — [your target audience here] Current notification strategy — [describe current notification strategy here] Desired push notification outcomes — [your desired outcomes here] Inspiration: "[push notification inspiration one]" "[push not...

5 Techniques for Incorporating UGC to Increase Engagement and Social Proof
 5 Techniques for Incorporating UGC to Increase Engagement and Social Proof
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Develop 5 ideas for incorporating user-generated content (UGC) in our agency's digital products to increase user engagement and social proof. Context: Target audience — [your target audience here] Current UGC efforts — [describe current UGC efforts here] Desired UGC outcomes — [your desired outcomes here] Inspiration: "[UGC inspiration one]" "[UGC inspiration two]" "[UGC in...

5 Creative Ideas for Using AR/VR in Digital Products to Immerse Your Audience
 5 Creative Ideas for Using AR/VR in Digital Products to Immerse Your Audience
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Create a list of 5 ideas for using augmented reality (AR) or virtual reality (VR) in our agency's digital products to create immersive experiences. Context: Target audience — [your target audience here] Current digital products — [list your digital products here] AR/VR readiness — [describe your AR/VR readiness here] Inspiration: "[AR/VR inspiration one]" "[AR/VR inspiration t...

5 Techniques to Incorporate Gamification Elements to Boost User Engagement on Your Agency's App
 5 Techniques to Incorporate Gamification Elements to Boost User Engagement on Your Agency's App
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Provide 5 ideas for incorporating gamification elements into our agency's app to boost user engagement. Context: Target audience — [your target audience here] Current app features — [list current app features here] Desired gamification outcomes — [your desired outcomes here] Inspiration: "[gamification inspiration one]" "[gamification inspiration two]" "[gamification ...

Optimizing Mobile App for Better Search Visibility and Downloads: Proposing Strategies for Agencies
 Optimizing Mobile App for Better Search Visibility and Downloads: Proposing Strategies for Agencies
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Propose [number] strategies for optimizing our agency's mobile app to improve its search visibility and increase app downloads. Context: Target audience — [your target audience here] Current app store optimization efforts — [describe current ASO efforts here] Competitor apps — [list competitor apps here] Inspiration: "[ASO strategy inspiration one]" "[ASO strategy inspiration tw...

3 Website Redesign Ideas for a Better User Experience and Increased Engagement
 3 Website Redesign Ideas for a Better User Experience and Increased Engagement
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Suggest 3 website redesign ideas that will enhance user experience, increase engagement, and drive conversions. Context: Target audience — [your target audience here] Current website design — [describe your current website design here] Desired design aesthetic — [your preferred design aesthetic here] Inspiration: "[website redesign inspiration one]" "[website redesign inspiratio...

5 Ideas to Create Urgency for Your Limited-Time Sale
 5 Ideas to Create Urgency for Your Limited-Time Sale
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Propose 5 creative ideas for a limited-time promotion or sale that drives urgency and encourages our target audience to take action. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Promotion goals — [your promotion goals here] Inspiration: "[promotion inspiration one]" "[promotion inspiration two]" "...

5 Unique Data Visualization Techniques for Marketing Complex Information
 5 Unique Data Visualization Techniques for Marketing Complex Information
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Brainstorm 5 unique ways to use data visualization in our marketing efforts to convey complex information in an easily digestible format for our target audience. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Data visualization goals — [your data visualization goals here] Inspiration: "[data visualiza...

5 Ideas for UGC Campaign to engage your target audience and leverage brand loyalty
 5 Ideas for UGC Campaign to engage your target audience and leverage brand loyalty
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Generate 5 ideas for a user-generated content campaign that encourages our target audience to share their experiences and engage with our brand. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] UGC campaign goals — [your UGC campaign goals here] Inspiration: "[UGC campaign inspiration one]" "[UGC campa...

5 Ideas for an Engaging Community-Building Initiative to Boost Your Brand, Targeting Your Audience
 5 Ideas for an Engaging Community-Building Initiative to Boost Your Brand, Targeting Your Audience
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Create 5 ideas for a community-building initiative that fosters connections among our target audience and cultivates a sense of belonging around our brand. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Community-building goals — [your community-building goals here] Inspiration: "[community initiative...

5 Creative Ideas for Storytelling in Marketing to Connect with Your Target Audience and Reinforce Your Brand
 5 Creative Ideas for Storytelling in Marketing to Connect with Your Target Audience and Reinforce Your Brand
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Propose 5 creative ways to integrate storytelling into our marketing efforts to create emotional connections with our target audience and reinforce our brand message. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Storytelling goals — [your storytelling goals here] Inspiration: "[storytelling marketin...

5 Creative Ways to Use Chatbots and AI-Powered Tools for Customer Engagement and Communication
 5 Creative Ways to Use Chatbots and AI-Powered Tools for Customer Engagement and Communication
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Propose 5 creative ways to use chatbots or AI-powered tools in our marketing efforts to improve customer engagement and streamline communication. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Chatbot/AI goals — [your chatbot/AI goals here] Inspiration: "[chatbot marketing inspiration one]" "[chatbot...

5 Ideas for a Live Streaming Event That Showcases Your Brand and Provides Value to Your Audience
 5 Ideas for a Live Streaming Event That Showcases Your Brand and Provides Value to Your Audience
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Propose 5 ideas for a live streaming event that showcases our brand personality and provides value to our target audience. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Streaming platform — [your streaming platform here] Inspiration: "[live streaming event inspiration one]" "[live streaming event in...

5 Innovative Ways to Incorporate AR/VR in Marketing Efforts for Immersive Experiences
 5 Innovative Ways to Incorporate AR/VR in Marketing Efforts for Immersive Experiences
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Brainstorm 5 innovative ways to incorporate augmented reality (AR) or virtual reality (VR) into our marketing efforts to create immersive experiences for our target audience. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] AR/VR goals — [your AR/VR goals here] Inspiration: "[AR/VR marketing inspiration...

5 Creative Concepts for a Mix of Promotional, Educational and Engaging Content Calendar | ChatGPT Opinion
 5 Creative Concepts for a Mix of Promotional, Educational and Engaging Content Calendar | ChatGPT Opinion
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Generate 5 creative concepts for a content calendar that outlines a mix of promotional, educational, and engaging content for our target audience. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Content mix — [your content mix here] Inspiration: "[content calendar inspiration one]" "[content calendar ...

5 Best Social Media Takeover Ideas to Boost Brand Awareness via Influencer Partnerships
 5 Best Social Media Takeover Ideas to Boost Brand Awareness via Influencer Partnerships
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Generate 5 ideas for a social media takeover campaign that partners with influencers to reach new audiences and increase brand visibility. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Influencer criteria — [your influencer criteria here] Inspiration: "[social media takeover inspiration one]" "[soci...

Generate Unique Email Campaign Concepts for Better Subscriber Engagement
 Generate Unique Email Campaign Concepts for Better Subscriber Engagement
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Generate [number] unique email campaign concepts that will encourage subscribers to open, read, and take action on our content. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Content topics — [your content topics here] Inspiration: "[email campaign inspiration one]" "[email campaign inspiration two]" "[email campaign inspiratio...

1 Video Storyboard Ideas to Establish Thought Leadership in Our Industry
 1 Video Storyboard Ideas to Establish Thought Leadership in Our Industry
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Create 1 video storyboard ideas that showcase our company's expertise and establish us as thought leaders in our industry. Context: Target audience — [your target audience here] What I do — [your elevator pitch here] Expertise areas — [your areas of expertise here] Inspiration: "[video inspiration one]" "[video inspiration two]" "[video inspiration three]" Formatting gui...

Designing Infographics to Simplify Complex Industry Information for Your Target Audience: Tips and Inspiration
 Designing Infographics to Simplify Complex Industry Information for Your Target Audience: Tips and Inspiration
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Design [number] infographic concepts that simplify complex industry information and make it easily digestible for our target audience. Context: Target audience — [your target audience here] Industry information — [your complex industry information here] Content topics — [your content topics here] Inspiration: "[infographic inspiration one]" "[infographic inspiration two]" "...

Crafting Social Media Post Ideas to Highlight Company Culture and Values for Talent and Customer Attraction
 Crafting Social Media Post Ideas to Highlight Company Culture and Values for Talent and Customer Attraction
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Craft [number] social media post ideas that highlight our company's unique culture and values, to help attract new talent and customers. Context: Target audience — [your target audience here] Company culture and values — [your company culture and values here] Content topics — [your content topics here] Inspiration: "[post inspiration one]" "[post inspiration two]" "[post in...

What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.


What is prompt engineering

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.


garbage in, garbage out

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k


Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.



Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

  • The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
  • Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.
play background gpt3

Become a prompt researcher instead of engineer

  • If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
  • For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

  • The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
  • Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.