Create unique marketing with ChatGPT
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Create unique and engaging marketing with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content. With ChatGPT, you can design marketing materials that are tailored to your target audience, and create content that gets your message across effectively. Whether you need copy for your website, social media, or email campaigns, ChatGPT can help you create content that resonates with your audience and helps you achieve your marketing goals. So why wait? Sign up for ChatGPT today and start creating compelling marketing content that drives results.
7 Expert ChatGPT Prompts: Addressing shipping concerns
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6 Expert ChatGPT Prompts: Responding to warranty questions
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6 Expert ChatGPT Prompts: Managing customer complaints
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6 Advanced ChatGPT Prompts: Writing leadership communication strategies
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6 Strategic ChatGPT Prompts: Developing internal communications strategies
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6 Expert ChatGPT Prompts: Creating HR communication plans
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6 Proven ChatGPT Prompts: Developing diversity and inclusion strategies
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6 Proven ChatGPT Prompts: Developing HR social media strategies
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6 Advanced ChatGPT Prompts: Creating HR technology ROI reports
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6 Proven ChatGPT Prompts: Developing ADA compliance strategies
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6 Strategic ChatGPT Prompts: Writing employee privacy policies
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6 Strategic ChatGPT Prompts: Designing employee awards programs
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6 Proven ChatGPT Prompts: Developing employee engagement strategies
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6 Strategic ChatGPT Prompts: Developing recognition and rewards programs
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6 Expert ChatGPT Prompts: Creating total rewards statements
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6 Strategic ChatGPT Prompts: Developing bonus plans
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6 Innovative ChatGPT Prompts: Writing employee engagement surveys
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6 Advanced ChatGPT Prompts: Managing candidate experience surveys
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6 Expert ChatGPT Prompts: Writing counter-offer letters
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6 Innovative ChatGPT Prompts: Writing diversity and inclusion job descriptions
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What is “prompt engineering”?
A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.
In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”
![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k
Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.
Going from beginner → advanced prompt engineer
As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how
Spend time with the tools
- The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
- Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.
Become a prompt researcher instead of engineer
- If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
- For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?
Become a prompt researcher instead of engineer
- The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
- Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.