Create unique AI with ChatGPT
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Create unique and engaging AI with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content.
Tracking the Success of Email Testimonial Requests
How can I track the success of my email testimonial requests?
Determining the Effectiveness of Email White Paper Promotions
How do I determine the effectiveness of my email white paper promotions?
Measuring the Impact of Email Webinar Invitations
How do I measure the impact of my email webinar invitations?
Determining the Effectiveness of Email Cross-Promotion Campaigns with Partners
How do I determine the effectiveness of my email cross-promotion campaigns with partners?
Creating an Opinion about Tracking the Success of Email Survey Requests
How can I track the success of my email survey requests?
Determining the Effectiveness of First-Time Customer Welcome Emails
How do I determine the effectiveness of my email first-time customer welcome emails?
Measuring the Impact of Email Discount Offers
How do I measure the impact of my email discount offers?
Measuring the Impact of Email Industry News Updates
How do I measure the impact of my email industry news updates?
Tracking the Success of Email Event Invitations
How do I track the success of my email event invitations?
Tracking the Success of Email Re-engagement Campaigns
How do I track the success of my email re-engagement campaigns?
Tracking the Effectiveness of Email Referrals Programs
How can I track the effectiveness of my email referrals programs?
Tracking the Success of Email Cross-Selling Efforts
How can I track the success of my email cross-selling efforts?
Measuring the Impact of Email Designs on Engagement
How can I measure the impact of my email designs on engagement?
Measuring the Success of Email Segmentation Efforts
How can I measure the success of my email segmentation efforts?
Determining Optimal Email Sending Frequency
How do I determine the optimal sending frequency for my emails?
Tracking the Success of Email Calls to Action
How do I track the success of my email calls to action?
Measuring the Effectiveness of Email Subject Lines
How can I measure the effectiveness of my email subject lines?
What is a good spam complaint rate for email marketing?
What is a good spam complaint rate for email marketing?
Measuring Email Spam Complaint Rate
How do I measure the spam complaint rate of my emails?
How to Reduce Unsubscribe Rate of Emails
How can I reduce the unsubscribe rate of my emails?
What is “prompt engineering”?
A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.
In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”
![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k
Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.
Going from beginner → advanced prompt engineer
As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how
Spend time with the tools
- The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
- Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.
Become a prompt researcher instead of engineer
- If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
- For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?
Become a prompt researcher instead of engineer
- The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
- Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.