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Create unique and engaging and with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content.
6 Advanced ChatGPT Prompts: Crafting multi-step win-back campaigns
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6 Innovative ChatGPT Prompts: Developing targeted email campaigns for each customer segment
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6 Strategic ChatGPT Prompts: Crafting email subject line A/B tests
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6 Strategic ChatGPT Prompts: Creating personalized video follow-ups
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6 Expert ChatGPT Prompts: Developing sales pitch A/B testing strategy
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6 Proven ChatGPT Prompts: Crafting video sales pitches
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6 Advanced ChatGPT Prompts: Creating discount offer emails
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6 Advanced ChatGPT Prompts: Developing win-back campaigns
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6 Strategic ChatGPT Prompts: Crafting appointment reminder emails
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6 Advanced ChatGPT Prompts: Writing follow-up emails
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6 Innovative ChatGPT Prompts: Drafting sales pitches
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11 Strategic ChatGPT Prompts: Your Free Sales Advisor
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6 Strategic ChatGPT Prompts: Developing lead nurturing ABM campaigns
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6 Proven ChatGPT Prompts: Crafting custom lead nurturing chatbot scripts
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6 Advanced ChatGPT Prompts: Developing lead nurturing personalization frameworks
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6 Proven ChatGPT Prompts: Creating lead nurturing performance optimization frameworks
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6 Proven ChatGPT Prompts: Generating lead nurturing data integration workflows
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6 Expert ChatGPT Prompts: Crafting lead nurturing lead magnet campaigns
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6 Innovative ChatGPT Prompts: Developing lead nurturing reporting frameworks
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6 Proven ChatGPT Prompts: Writing data-driven lead nurturing email templates
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What is “prompt engineering”?
A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.
In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”
![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k
Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.
Going from beginner → advanced prompt engineer
As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how
Spend time with the tools
- The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
- Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.
Become a prompt researcher instead of engineer
- If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
- For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?
Become a prompt researcher instead of engineer
- The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
- Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.