Create unique campaigns with ChatGPT

Search and store tool for Chat GPT Prompt

Create unique and engaging campaigns with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content.

Optimizing the Use of Images and Videos in Email Campaigns for Mobile Devices

How can I optimize the use of images and videos in my email campaigns for mobile devices?

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Measuring the Success of Email Campaigns on Mobile Devices

How can I measure the success of my email campaigns on mobile devices?

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Optimizing Email Campaigns for Mobile Devices

How can I optimize my email campaigns for mobile devices in terms of load time and size?

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Creating SEO-Optimized Content for Email Campaigns Using Animation and Interactive Elements for Mobile Devices

How can I use animation and other interactive elements in my email campaigns for mobile devices?

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Creating a Mobile-Specific Email Drip Campaign to Nurture Leads and Move Them Through the Sales Funnel

How can I use mobile-specific email drip campaigns to nurture leads and move them through the sales funnel with targeted emails on mobile devices.

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Best Practices for B2B and B2C Email Deliverability

How can I use email deliverability best practices for B2B and B2C email campaigns?

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Using Email Automation to Send Triggered Email Campaigns - Let's Create It to SEO Standards

How can I use email automation to send triggered email campaigns?

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Creating an Opinion About Personalization in Email Templates

How can I use personalization in my email templates?

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The Impact of A/B Testing on the Success of Your Email Retargeting Campaigns

The impact of A/B testing on the success of your email retargeting campaigns.

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The Role of A/B Testing in Improving the Performance of Your Email Newsletter Campaigns

The role of A/B testing in improving the performance of your email newsletter campaigns.

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The Impact of A/B Testing on the Success of Your Email Loyalty Campaigns

The impact of A/B testing on the success of your email loyalty campaigns.

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Understanding the Benefits of A/B Testing for Email Win-Back Campaigns

The benefits of using A/B testing to improve the performance of your email win-back campaigns.

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How Can A/B Testing Help Me Figure Out the Appropriate Email Frequency for My Campaigns?

How can A/B testing help me figure out the appropriate email frequency for my campaigns?

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Using Multivariate Testing to Optimize Images and Graphics in Email Campaigns

How can I use multivariate testing to optimize the use of images and graphics in my email campaigns?

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Using A/B Testing to Determine the Best Email Images and Graphics for Campaigns

How can I use A/B testing to determine the best email images and graphics for my campaigns?

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Determine the Best Email Format for Your Campaigns with A/B Testing

How can I use A/B testing to determine the best email format (e.g. HTML, plain text) for my campaigns?

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Best Practices for Setting Up and Conducting A/B Tests for Email Campaigns

What are some best practices for setting up and conducting A/B tests for email campaigns?

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How Can I Use Email List Building to Improve the ROI of My Email Marketing Campaigns?

How can I use email list building to improve the ROI of my email marketing campaigns?

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Using Email List Segmentation to Improve Email Campaigns Effectiveness

How can I use email list segmentation to improve the effectiveness of my email campaigns?

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Creating an Opinion About Segmenting Email Lists for Targeted Marketing Campaigns

How can I segment my email list for targeted marketing campaigns?

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What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k

Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.

Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.

Become a prompt researcher instead of engineer

If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.