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Create an Opinion About a Marketing Campaign Outline Using the 'CAB' Formula
 Create an Opinion About a Marketing Campaign Outline Using the 'CAB' Formula
Preview

Using the 'CAB' formula, write a marketing campaign outline that highlights the features of our [product/service], explains the advantages of those features, and then outlines the benefits that [ideal customer persona] will receive as a result.

Generate an Opinion about the Content of the Input Using the 'Headline' Framework
 Generate an Opinion about the Content of the Input Using the 'Headline' Framework
Preview

Write a marketing campaign outline using the 'Headline' framework to identify the main benefit or value proposition of our [product/service] and craft a headline that clearly communicates that benefit to [ideal customer persona].

Create a Marketing Campaign Outline Using the Features-Advantages-Benefits Framework
 Create a Marketing Campaign Outline Using the Features-Advantages-Benefits Framework
Preview

Write a marketing campaign outline using the 'Features-Advantages-Benefits' framework that highlights the [features] of our [product/service] and explains how these [advantages] can be helpful to [ideal customer persona]. Outline the [benefits] of our product and how it can positively impact the reader.

Generating an Opinion about the Content of the Input
 Generating an Opinion about the Content of the Input
Preview

Using the 'PASTOR' framework, write a marketing campaign outline that addresses the pain points of [ideal customer persona] and presents our [product/service] as the solution. Identify the [problem] they are facing, amplify the consequences of not solving it, tell a [story] related to the problem, include [testimonials] from happy customers, present our [offer], and request a response.

Creating a Marketing Campaign Outline Using the 'Benefits-Features-Proof' Framework
 Creating a Marketing Campaign Outline Using the 'Benefits-Features-Proof' Framework
Preview

Using the 'Benefits-Features-Proof' framework, please write a marketing campaign outline that outlines the [benefits] our [product/service] provides to [ideal customer persona]. Explain the [features] that make these benefits possible and provide [proof] to back up our claims about the product.

Generate an Opinion about a Marketing Campaign Outline Using the 'Social Proof' Framework
 Generate an Opinion about a Marketing Campaign Outline Using the 'Social Proof' Framework
Preview

Write a marketing campaign outline using the 'Social Proof' framework to demonstrate the value and effectiveness of our [product/service] to [ideal customer persona]. Include [testimonials], [case studies], and [industry experts] as social proof.

Creating an Opinion Using the 'Emotional Appeal' Framework
 Creating an Opinion Using the 'Emotional Appeal' Framework
Preview

Using the 'Emotional Appeal' framework, please write a marketing campaign outline that uses [emotional appeal] to persuade [ideal customer persona] to take action and purchase our [product/service]. Choose an emotion such as [fear], [happiness], or [guilt].

Generating an Opinion about a Cold Email Idea to Establish Credibility and Authority with an Ideal Customer Persona
 Generating an Opinion about a Cold Email Idea to Establish Credibility and Authority with an Ideal Customer Persona
Preview

I need a cold email idea that will establish credibility and authority with my [ideal customer persona] by showcasing the success stories of previous customers who have used my [product/service].

Generate an Opinion about Cold Email Ideas to Overcome Objections and Concerns of Ideal Customer Persona
 Generate an Opinion about Cold Email Ideas to Overcome Objections and Concerns of Ideal Customer Persona
Preview

I'm looking for a cold email idea that will overcome objections and concerns my [ideal customer persona] may have about my [product/service] and convince them to take [desired action] with a sense of urgency.

Creating an Opinion about a Cold Email Idea for a Product/Service
 Creating an Opinion about a Cold Email Idea for a Product/Service
Preview

I need a cold email idea that will compare my [product/service] to similar options on the market and persuade my [ideal customer persona] to choose us with clear and compelling evidence.

Generating an Opinion about a Cold Email Idea
 Generating an Opinion about a Cold Email Idea
Preview

I need a cold email idea that will demonstrate how my [product/service] can solve the specific pain points and needs of my [ideal customer persona] in a relatable and engaging way.

Generating an Opinion About the Content of a Cold Email Idea
 Generating an Opinion About the Content of a Cold Email Idea
Preview

I'm looking for a cold email idea that will provide a step-by-step guide on how to use my [product/service] and persuade my [ideal customer persona] to make a purchase with clear and compelling instructions.

Create an Opinion About Cold Email Ideas Showcasing Benefits and Value of a Product/Service to an Ideal Customer Persona
 Create an Opinion About Cold Email Ideas Showcasing Benefits and Value of a Product/Service to an Ideal Customer Persona
Preview

I'm looking for a cold email idea that will showcase the benefits and value of my [product/service] to my [ideal customer persona] and persuade them to make a purchase with a strong call-to-action.

Generating an Opinion About a Cold DM Idea to Showcase Customer Success Stories and Persuade Ideal Customer Persona to Make a Purchase with a Personalized Message

I need a cold DM idea that will showcase the success stories of previous customers who have used my [product/service] and persuade my [ideal customer persona] to make a purchase with a personalized message.

Generating an Opinion About a Cold DM Idea

I'm looking for a cold DM idea that will showcase the unique and personal experiences of my [ideal customer persona] with my [product/service] and persuade them to share their positive review with their followers.

Generating an Opinion on a Cold DM Idea

I need a cold DM idea that will leverage the authority and expertise of my [brand/company] to educate my [ideal customer persona] on the benefits of my [product/service] and persuade them to make a purchase.

Generating an Opinion about a Cold DM Idea for a Brand/Company to Drive Traffic and Sales to a Product/Service

I'm looking for a cold DM idea that will use the influence and reach of my [brand/company] to drive traffic and sales to my [product/service] for my [ideal customer persona].

Creating an Opinion about a Cold DM Idea to Leverage Authenticity and Relatability for an Ideal Customer Persona

I need a cold DM idea that will leverage the authenticity and relatability of my [brand/company] to engage my [ideal customer persona] and persuade them to take [desired action] on my [product/service].

Create an Opinion About a YouTube Ad Script for a Product/Service

"I need a YouTube ad script that will overcome objections and concerns my [ideal customer persona] may have about my [product/service] and convince them to take [desired action] with a sense of urgency.

What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.


What is prompt engineering

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.


garbage in, garbage out

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k


Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.



Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

  • The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
  • Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.
play background gpt3

Become a prompt researcher instead of engineer

  • If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
  • For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

  • The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
  • Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.