Create unique AMP with ChatGPT

Write a marketing campaign outline using the 'Unique Selling Proposition' framework to highlight the [unique selling points] of our [product/service] to [ideal customer persona]. Craft copy that clearly communicates these points and persuades the reader to take action.

marketing campaign outline unique selling proposition framework unique selling points product service ideal customer persona copy persuade action

Creating an Opinion about the Content of the Input Using the 'Empathy' Framework

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Using the 'Empathy' framework, please write a marketing campaign outline that identifies the [needs] and [pain points] of [ideal customer persona] and crafts copy that demonstrates understanding and empathy for their situation. Present our [product/service] as a solution to their problems.

empathy framework marketing campaign outline needs pain points ideal customer persona copy understanding empathy product service solution

Creating a Marketing Campaign Using the Diffusion of Innovation Model

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Please write a [type of text] outlining a marketing campaign using the diffusion of innovation model to predict and shape the adoption of [product/service] among [ideal customer persona]. Identify the [early adopters] and [late majority] within the target audience and create messaging and offers that appeal to their unique needs and motivations. Also, consider the role of [opinion leaders] and how...

marketing campaign diffusion innovation model product service customer persona early adopters late majority opinion leaders messaging offers

Creating a Marketing Campaign with Marginal Analysis

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Using the principle of marginal analysis, please outline a marketing campaign that considers the marginal cost and marginal benefit of various growth strategies. Identify the [strategies] being considered, and weigh the costs and benefits of each in terms of their impact on the overall [objective] of the campaign. Consider factors such as time, resources, and potential return on investment when ma...

marketing campaign marginal analysis strategies objective time resources return on investment

Creating a Marketing Campaign Outline Using the 'Picture-Promise-Prove-Push' Framework

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Using the 'Picture-Promise-Prove-Push' framework, please write a marketing campaign outline that paints a picture that gets the attention and creates desire for our [product/service] in [ideal customer persona]. Describe how our product will deliver on its promises, provide testimonials to back up those promises, and give a little push to encourage the reader to take action.

marketing campaign picture promise prove push product service customer persona testimonials action

Create an Opinion about a Marketing Campaign Outline Using the 'Star-Story-Solution' Framework

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Write a marketing campaign outline using the 'Star-Story-Solution' framework to introduce the main character of a [story] related to our [product/service] and keep the reader hooked. End the story with an explanation of how the star wins in the end with the help of our product.

marketing campaign star-story-solution story product/service explanation product win

Creating a 'How-To' Marketing Campaign Outline for an Ideal Customer Persona

Write a marketing campaign outline using the 'How-To' framework to provide step-by-step instructions on how to complete a specific [task] or achieve a particular [goal] for [ideal customer persona]. Include clear and concise steps and any necessary resources or tools.

marketing campaign outline how-to framework steps resources tools ideal customer persona

Create a Marketing Campaign Outline Using the 'Case Study' Framework

Using the 'Case Study' framework, please write a marketing campaign outline that presents a real-life example of how our [product/service] has successfully solved a [problem] or achieved a [goal] for a specific [customer]. Include details on the [challenges] faced by the customer and how our product provided a [solution].

case study marketing campaign product service problem goal customer challenges solution

Create a Marketing Campaign Outline Using the 'Storyboard' Framework

Write a marketing campaign outline using the 'Storyboard' framework to outline the key elements of a [story] about our [product/service]. Include the [protagonist], [conflict], and [resolution] and use these elements to create a compelling narrative that resonates with [ideal customer persona].

marketing campaign storyboard story product/service protagonist conflict resolution compelling narrative ideal customer persona

Create a Marketing Campaign Outline Using the 'Empathy Map' Framework

Write a marketing campaign outline using the 'Empathy Map' framework to understand the thoughts, feelings, and needs of [ideal customer persona]. Identify their pain points and create content that speaks to those issues, addressing their [thoughts], [feelings], and [needs] with our [product/service].

marketing campaign outline empathy map framework ideal customer persona pain points content product service

Create a Marketing Campaign Outline Using the 'Anchoring Bias' Framework

Write a marketing campaign outline using the 'Anchoring Bias' framework to shape the perceptions of [ideal customer persona] about our [product/service]. Highlight the most important or relevant information first, and use this information as an anchor to influence their decisions.

marketing campaign outline anchoring bias framework ideal customer persona product service influence decisions

Find the Best Keywords for AMP Optimization

Find the best keywords for [TOPIC] AMP optimization

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Creating Urgency and FOMO with Influencer Marketing Campaigns

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I need an influencer marketing campaign outline that will create a sense of urgency and FOMO for my [ideal customer persona] by featuring [influencer type] who can share exclusive deals and promotions for our [product/service].

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ChatGPT: Crafting the Perfect Influencer Marketing Campaign Outline to Reach Your Ideal Customer Persona

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I need an influencer marketing campaign outline that will leverage the authority and expertise of [influencer type] to educate my [ideal customer persona] on the benefits of our [product/service] and persuade them to make a purchase.

influencer marketing campaign outline authority expertise ideal customer persona product service persuade purchase

Generate an Opinion about the Content of the Input Using the 'Growth Hacking Playbook' Framework

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Using the 'Growth Hacking Playbook' framework, please write a marketing campaign outline that outlines a systematic approach to identifying, testing, and scaling growth opportunities for our [product/service]. Include specific tactics and metrics you would use to measure the effectiveness of this approach.

growth hacking playbook marketing campaign outline systematic approach identify test scale growth opportunities product service tactics metrics measure effectiveness

Generate an Opinion About the Content of the Input Using the 'Job-to-be-Done' Framework

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Using the 'Job-to-be-Done' framework, please write a marketing campaign outline that identifies the specific 'job' that customers are trying to do with our [product/service] and describes how we can design products and services that help them get it done more effectively. Include specific tactics and metrics you would use to measure the effectiveness of this approach.

job-to-be-done framework marketing campaign product/service design products services tactics metrics measure effectiveness

Creating an Opinion about a Marketing Campaign Outline Using the Attention-Interest-Desire-Action Framework

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Write a marketing campaign outline using the 'Attention-Interest-Desire-Action' framework to grab the attention of [ideal customer persona] and persuade them to take action. Start with a bold statement to get their attention, present information that piques their [interest], state the benefits of our [product/service] to create [desire], and ask for a sign-up or purchase.

marketing campaign attention-interest-desire-action ideal customer persona product/service benefits sign-up purchase

What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k

Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.

Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.

Become a prompt researcher instead of engineer

If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.