Create unique marketing copy with ChatGPT

Search and store tool for Chat GPT Prompt

Create unique and engaging marketing copy with ChatGPT, a pre-trained language model by OpenAI for generating high-quality and accurate content.

Increase Open Rate of Email Templates Through Design

How can I use email design to increase the open rate of my templates?

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Creating Effective Email Templates With Images and Graphics

How can I use images and graphics effectively in my email templates?

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Using A/B Testing to Determine the Optimal Send Time for Your Emails

Using A/B testing to determine the optimal send time for your emails.

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Using A/B Testing to Improve Email Segmentation Effectiveness

How to use A/B testing to improve the effectiveness of your email segmentation.

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The Benefits of Using A/B Testing to Improve Email Conversion Rates

The benefits of using A/B testing to improve email conversion rates.

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Generating an Opinion about A/B Testing for Email Open Rates

Using A/B testing to improve email open rates.

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How to Improve Email Subject Lines Using A/B Testing

How can I use A/B testing to improve my email subject lines?

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Understanding A/B Testing and Multivariate Testing for Email Campaigns

What is the difference between A/B testing and multivariate testing for email campaigns?

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Using A/B Testing to Determine the Best Email Frequency for Campaigns

How can I use A/B testing to determine the best email frequency for my campaigns?

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A/B Testing for Email Segmentation

How can I use A/B testing to determine the best segmentation approach for my emails?

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Using Email List Segmentation to Improve Email Campaign Performance

How can I use email list segmentation to improve the performance of my email campaigns?

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Email List Building to Improve Customer Lifetime Value

How can I use email list building to improve my customer lifetime value?

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Generating an Opinion about Email Lead Magnets for Segmenting Email Lists

How can I use email lead magnets to segment my email list?

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How to Use Email List Segmentation to Improve Click-Through Rates

What are the most effective ways to use email list segmentation to improve click-through rates?

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Generating an Opinion on Email List Building and Conversion Rates

How can I use email list building to improve my conversion rates?

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Best Practices for Using Email Sign-up Incentives to Grow an Email List

What are the best practices for using email sign-up incentives to grow my email list?

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How to Use Email Opt-in Forms to Build an Email List

What are the most effective ways to use email opt-in forms to build my email list?

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What are the most effective ways to use lead magnets to grow my email list?

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Segmenting Your Email List for Better Targeting and Engagement

How can I segment my email list for better targeting and engagement?

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How to Use Email List Segmentation to Increase the Impact of Email Campaigns

How can I use email list segmentation to increase the impact of my email campaigns?

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What is “prompt engineering”?

A “prompt” is the input that guides a generative AI model to generate useful outputs. Generative AI tools like ChatGPT, GPT, DALL·E 2, Stable Diffusion, Midjourney, etc. all require prompting as their input.

In a natural language processing (NLP) context, “prompt engineering” is the process of discovering inputs that yield desirable or useful results. As is the story with any processes, better inputs yield better outputs; or commonly said another way “garbage in, garbage out.”

![Source: https://www.youtube.com/watch?v=1NQWJjgi-_k

Designing effective and efficient prompts will increase the likelihood of receiving a response that is both favorable and contextual. With a good prompt, you can spend less time editing content and more time generating it.

Going from beginner → advanced prompt engineer

As companies like PromptBase arise around the idea that the prompt is the “secret sauce” to using generative AI, prompt engineering could easily become the “career of the future.” But, any generative AI user can become an “advanced” prompt engineer. Here’s how

Spend time with the tools

The more time you spend asking ChatGPT questions and receiving responses, the better your idea will be of various prompting approaches and their individual strengths and weaknesses
Use Open AI’s GPT playground to perform interactive trial and error with variations in your prompt, model, temperature and top_p values (uniqueness of answer, i.e. creativity), and more available within the UI itself.

Become a prompt researcher instead of engineer

If you’re already a subject matter expert in something, consider figuring out how to apply your personal skills to generating the best prompts in your field
For example, if you’re an expert in SEO, what questions do you ask yourself when creating SEO strategies? How can you translate this knowledge into better prompts to generate the same level of output with AI?

Become a prompt researcher instead of engineer

The term prompt engineer glosses over the idea that prompt formulation takes hypothesizing, research, result measurement, and repetition. Instead, approach prompting like a research project.
Try as many different variations and formulations of your prompt as possible. One problem can have hundreds of solutions and one solution can have hundreds of approaches. The same can be said of prompting.